Hello Gen Z
Australia's foremost social researcher in generational engagement, Claire Madden, has masterfully synthesized a comprehensive and intriguing guide to the minds and motivations of Generation Z. Its pages reveal the critical importance of knowing how to engage this generation of hyperconnected, agile and adaptive digital savants as employees, consumers and emerging leaders. 'Hello Gen Z' is required reading for any organisation wanting to future-proof and unlock the potential of the Post-Millennials.
Product Information
Product Information
Shipping & Returns
Shipping & Returns
Hello Gen Z
Hello Gen Z
Australia's foremost social researcher in generational engagement, Claire Madden, has masterfully synthesized a comprehensive and intriguing guide to the minds and motivations of Generation Z. Its pages reveal the critical importance of knowing how to engage this generation of hyperconnected, agile and adaptive digital savants as employees, consumers and emerging leaders. 'Hello Gen Z' is required reading for any organisation wanting to future-proof and unlock the potential of the Post-Millennials.
Product Information
Product Information
Shipping & Returns
Shipping & Returns
Description
Australia's foremost social researcher in generational engagement, Claire Madden, has masterfully synthesized a comprehensive and intriguing guide to the minds and motivations of Generation Z. Its pages reveal the critical importance of knowing how to engage this generation of hyperconnected, agile and adaptive digital savants as employees, consumers and emerging leaders. 'Hello Gen Z' is required reading for any organisation wanting to future-proof and unlock the potential of the Post-Millennials.
